Advertise with us


4BC 1116 gives the people of Brisbane a voice and invites them to join the conversation.

4BC is the station Brisbane turns to for breaking news, opinions and information on what’s happening locally and around the country. It’s also home to Queensland’s best- known radio commentators: Alan Jones, Ray Hadley, Steve Price, Mark Braybrook and Ross Greenwood.

On weekends, The Garden Clinic and George & Paul keep listeners informed and entertained, with the Continuous Call Team bringing all the colour and excitement of the NRL to fans across Brisbane.

As an integral station in the Macquarie Media Limited network, 4BC offers advertisers a unique platform from which to speak to their customers. In fact, 145,000 people tune into 4BC each week. As an advertiser, you’ll be able to talk directly to our audience.

Our listeners are more likely to be Home Owners, Car Owners, Grocery Buyers and Investors. They have a high household income and enjoy spending it on travel, dining out and all that life has to offer.

Macquarie Media Limited offers unique cross-media advertising opportunities, combining digital, display, mobile, podcasting and on-air campaigns. Whichever way you like to talk to your customers, we can help you target them and have a great conversation.


Radio is a unique medium, so 4BC has a team of award-winning in-house writers to help craft your message and increase the success of your campaign.

Contact us today and we’ll work with you to get your message to the only commercial News Talk radio audience in Brisbane.